Google maps praveze vtedy ziadna "funkcna navigacia" nebola. Situacia bola vtedy nasledovna:
So Apple’s options were:
1. Continue for one more year with iOS Maps as it was — no turn-by-turn directions, no vector-based map tiles — and thus go for another year at significant feature disadvantage to all other major phones on the market, and then face the same decision one year from now.2. Work out a new deal with Google, granting Google more prominent branding and more (and more personally identifying — that’s what Latitude is all about) location data from iOS users in exchange for modern features like turn-by-turn and vector map tiles. More Google branding, less user privacy.3. Cut the cord with Google now and go ahead with Apple’s own mapping services — which have been in development for years, with several prominent acquisitions of mapping technology companies — so that they can add turn-by-turn directions, greatly improve the aesthetics of the map graphics, use vector map tiles, add the visually impressive Flyover mode, and, most importantly, take control of their own destiny.